Systems Strategy & Project Management for Web Designers
Design More!
Manage Less.
“Working with Jacki changed the trajectory of my business.”
— Serena Hicks
It Worked... Until It Didn't.
Everything used to live in your head. You made it work (your mom called it organized chaos). It made sense to you... even if no one else could figure out where anything was, or why.
Then a deadline slipped. Feedback got delayed, two projects landed on your plate at the same time, and there was no running checklist to catch it. Just you, doing your best, which used to be enough.
So you hired help. It was supposed to fix this. Instead you're still holding it all... just with an audience now.
651.7 — Onboarding, Built in a Day
The client said yes. Then what?
If the awkward part is the start... that space between "signed" and "started," the welcome email you write from scratch every time, all the onboarding steps that live only in your head... this is the one-day fix.
Seamless Start is a done-for-you VIP Day that builds your complete onboarding workflow (contract, emails, automations, checklist, integrations) in HoneyBook or Dubsado. For one offer. One day, and it's done.
$3,000 USD ... includes 30 days of async support and a 90-day refinement.
658.8 — Lead-to-Referral Workflow
From "just found you" to "you have to hire them!"... in one workflow.
If it's not one leak... if everything from first inquiry to final invoice only happens because you remembered... this builds all of it. Including the follow-up that never happens.
Lead to Love is a done-for-you sprint week: your entire client workflow, hello to referral, built in your CRM and project management tool. Follow-ups send themselves. Projects never stall in your inbox. And past clients get the on-time asks that turn happy into referring.
$6,000 USD ... includes 30 days of async support, and a 90-day refinement.
“I've really enjoyed our partnership... the back and forth of just knowing stuff is getting done and not having to oversee it.”
— Jayci Trujillo
The version of you who gets to breathe.
You get to say no to the almost-right project, because three more like your favorite clients are already in the queue.
Someone in a Facebook group asks who they should hire. Your name shows up before you've even seen the post.
There's no running checklist in your head anymore. You just... breathe.
There's still some stress. There's just also a lot more ease too.
There's so much you don't have to do anymore.
Hi I'm Jacki. Sticker collector, spreadsheet lover, and Pisces Rising with a Capricorn Sun.
With a bachelor's in animal ecology and a master's in religious and women's studies, I was taught how to see systems everywhere: in nature, in culture, and in the operations that run our day-to-day lives.
Ecologists study how systems interact. Folks who study culture look at how systems shape our choices. I take both those lenses and apply them to your business.
That curiosity about how things work is what drives almost everything I do. And it also means I can't ignore the systems that shouldn't work the way they do.
I believe in human rights, full stop. That means Black Lives Matter, trans rights are human rights, bodily autonomy is non-negotiable, and love is love. It means actively dismantling the systems that uphold white supremacy, patriarchy, toxic capitalism, and any other bullshit that tells people they are less than.
050.1 — Periodicals
sys·tem-ish
A weekly-ish email (Wednesdays, mostly) that's sorta about systems. Sorta systems. The repeatable stuff that happens without a fight.
Honest stories, free tools I actually use, and the occasional smutty romantasy recommendation. No apologies on that last one.
"I think your newsletter is really fucking awesome... you show the whole part of running a business." — Amanda Gold
How Bridget’s “Fine” Onboarding Process Became Effortless
Bridget had been running her referral-based business for 15+ years, but her client onboarding was still clunky, manual, and easy to forget. Together, we clarified her steps, built a seamless client flow, and reworked her tools to match how she works best.
“Now I have a clear, streamlined system. Clients get a thoughtful experience, and I don’t forget anything. It’s made my entire business feel easier.” - Bridget Baker, Founder of Bridget Baker Branding
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