Build a Business That Supports Your Clients (and Your Creativity)

If managing leads, onboarding clients, and delivering your services feels like one big guessing game—deep breath. You’re in the right place.

I help brand and web designers use Human Design and values-aligned strategy to build personalized, stress-free systems that bring clarity, ease, and creative freedom.

Your work is brilliant. But behind the scenes? Feels like duct tape and crossed fingers.

That’s because you’ve outgrown the plug-and-play templates, the one-size-fits-all advice, and the 50-tabs-open “how do other people do this” rabbit holes.

I work with creative service providers—especially brand and web designers—to build personalized systems that take care of everything from first inquiry to final offboarding email. The kind of process that feels good to you and your clients.

We use Human Design, strategic systems thinking, and a method I’ve honed over years: asking the right questions to uncover what’s actually not working and what will work better for you.

Feeling Like Your Systems Just Don’t Stick?

You're not broken—your system probably is.

If every new tool, planner, or client journey template makes you want to scream into the void... it’s time to try something different.

The Design Your Client Journey Mini Audit helps you rebuild your lead-to-offboarding flow based on your Human Design type—so your business feels like a reflection of you, not just a job you created for yourself.

Mockup of the Mini Client Journey Audit
Hand-drawn 20-sided die illustration with numbers 6, 4, 10 visible.
Jacki Hayes sitting in a chair wearing a "Built Feminine Tough" t-shirt, holding a toy car, with a plant and books nearby.

Hi, I’m Jacki (she/her).

System strategist, coach, podcast host, and characteristic Mani Gen who thrives on helping you simplify your client journey and protect your creative spark.

I use Human Design to guide how we build systems that work with your energy—not against it. Together, we build custom workflows for managing leads, onboarding, service delivery, and offboarding—without losing your magic (or your mind).

I also host Here’s What I Learned, a podcast about doing business your way.

When I’m not untangling client systems, I’m probably reading a smutty fantasy novel, bouldering, or hiking.

Sketch of a six-sided die with numbers 60, 00, 90, 40, 80, 70.

Let’s make it all feel easier—without giving up quality or care.

Whether you want to overhaul how you manage new leads, refine your onboarding flow, or make offboarding actually mean something, we’ll work together to build intentional systems that reflect your values and protect your energy.

Whether you need a full rebuild or a focused fix, here’s how we can work together:

🛠️ Lead to Love
Create a seamless flow from first contact to final goodbye.

Quick Boost
A focused session to untangle one specific part of your process.

📞 Strategy on Speed Dial
On-call strategic support for when you need a brain you trust.

🧠 Workshops + Trainings
Live, actionable sessions for creating real change in real time.

Sarah K. Heeter

”Jacki is one of my favorite people to collaborate with when it comes to online entrepreneurship and running a small business, so when my team needed a total overhaul to our sales funnel and lead generation systems, she was my first and only call. Jacki was able to take everything we said and create a mapped out visual aid that encompassed all of our wishes, and then actually found us digital tools and platform that can make that vision a reality within our budget. Not only did this experience far exceed my expectations, but I already knew I endorsed her based on her core values and inclusive approach to business.”

Image of Sarah K. Heeter, a white woman in a blue shirt and black cardigan. She's smiling and wearing headphones.

Hailey Ellis Kelly

“Jacki excels at organization and process creation. She was truly instrumental in creating an excellent client experience (many of my clients mentioned her as an integral part of the program that year) and helping me bring to life the program that I was envisioning. Our work together included process and tech, planning, and higher-level thinking about the direction of the program. I think Jacki excelled in creating form from a bit of chaos.”

An image of Hailey Ellis Kelly, a black woman wearing a white tank and a white headwrap. She is sitting outside on concrete stairs.

Cara Jones

“Jacki is awesome! I really struggled to find someone organized and experienced who loves the details I am not skilled at. Jacki brings a one-of-a-kind combination of systems thinking, strategy, wisdom and heart to all she does. She helped me get my business organized, launch process smoothed out and has been so fun and easy to work with. Jacki is the wonderful team player and thought partner I have been looking for for years and I also love that she is both super practical and spiritual (we pull oracle cards at the top of our calls!). ”

Image of Cara Jones, a white woman with long brown hair, wearing an orange shirt.

Coming Soon

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Coming Soon -

The Follow-Up Fix Workshop

Tired of leads ghosting after discovery calls? Still following up with “Just checking in…” emails that make you cringe?

Follow-Up Fix is a live workshop designed to help you craft a simple, feel-good follow-up system that gets responses—without chasing.

✅ Aligns with your Human Design
✅ Doesn’t feel salesy
✅ Easy to implement, even if you're solo

Close up image of a red mug with the Wonder Woman symbol and a silver laptop.

This isn’t about scaling at all costs. This is about building with purpose.

Everything I do is rooted in these values:

🌱 Curiosity
I ask the questions that help you uncover what’s truly aligned—not just what looks good on paper.

🔍 Simplicity
No fluff, no bloated systems. We focus on what’s essential so your business runs smoother and your mind feels lighter.

🧰 Resourcefulness
I’ll help you make the most of what you’ve got—your strengths, your tools, your time—and build from there.

Let’s build something that works for you

If you’re tired of forcing yourself into systems that never quite fit, let’s create something custom. Something that reflects how you lead, think, and serve—so you can get back to the work you love.

*Pick your vibe: Zoom or Voxer.
When you book, you’ll choose the format that works best for your brain and your day—face-to-face on Zoom or async voice messaging on Voxer. Either way, we’ll get clear on where you’re stuck and what needs to shift.