Your business is thriving. Your backend deserves to catch up.

You’ve built a beautiful business. Let’s make sure your backend isn’t held together with duct tape and crossed fingers.

Lead to Love is a done-with-you strategy experience for creative solopreneurs who are done winging it—and ready to guide clients with ease (and fewer sticky notes).

Your systems aren’t just clunky. They’re costing you. And also kind of annoying.

The magic is working. The backend? Still winging it.

You’re a thoughtful creative. Your work is aligned, impactful, and dare we say… magical.

But the journey clients take to get that magic?
It's part email re-sends, part memory recall, and part “I’ll fix that someday.”

Ready to clear the clutter? We’ll do it side-by-side, no 97-step funnels required.

Let’s untangle your client experience—without burning it all down.

Let’s keep this simple. You’ve already got enough on your plate. Here’s exactly what Lead to Love is designed to solve—no jargon, no extra tabs.

Lead to Love is strategic, collaborative support that helps you untangle your client experience—without scrapping everything or pretending you love Airtable more than life itself.

Built for creative brains, solopreneur capacity, and real-life mess.

“Our old system was a scrappy workaround. Now, we finally have an all-in-one solution that actually works for how we operate and where we’re headed. The best part? I can see this scaling with us, not just for 2x growth, but 10x. That makes me excited to grow.”

Sarah K Heeter, a white woman, is smiling and wearing headphones

Sarah K Heeter

Person in green shirt using a laptop while sitting on a bed in a relaxed manner.

For creatives who love their work—but not their workflows.

You’re a brand or web designer (or in the creative orbit). You’ve got great clients, a steady stream of work, and a calendar that looks like a Tetris game.

You're incredible at your craft. But your workflows are winging it.

Lead to Love gives you:

  • A mapped, repeatable client experience

  • Systems that work with your tools (and your brain)

  • Emails you don’t have to rewrite. Again.

No more asking “Did I follow up?”
No more “Sorry, forgot to send this sooner”
No more “So... what happens next?” from your clients

Strategy for real humans. Not robots, not hustle bros.

Most operations advice assumes you want to scale, optimize, and hustle until your eyeballs twitch.
Hard pass.

Lead to Love is for people who:
✅ Want systems that support creativity—not crush it
✅ Prefer clarity over chaos (but also, don’t want to run their biz like a robot)
✅ Love frameworks like Human Design, Enneagram, or Strengths—but aren’t looking for personality-based productivity hacks

What you won’t find:
🚫 Hustle culture
🚫 Cookie-cutter workflows
🚫 Optimization for optimization’s sake

What you will find:
✅ Strategy shaped by how you actually work

✅ Insightful frameworks (like Human Design + Enneagram) used to tailor—not define—your systems

✅ Just-enough structure to keep things moving without boxing you in

Jacki Hayes smiling at a desk with a laptop, red mug with superhero logo, and notebooks.

Meet Your Strategist

Hi, I’m Jacki (she/her)—systems strategist, operational nerd, and your behind-the-scenes co-creator.

I help creative service providers build client journeys that feel as intentional and thoughtful as the work they deliver. My approach is simple: no templates, no “shoulds,” and definitely no chaos.

Instead, we design systems that honor how you think, how you work, and how you want your clients to feel—clear, calm, and fully supported.

Business should be sustainable. Systems should feel like a deep exhale. And you? You’re already doing more right than you think.

Let’s co-create something that supports your brilliance—and makes your business feel like a place you want to hang out.

From “I’ll fix it later” to “wow, this actually works.”

Before:

  • Leads fall through the cracks (because you forgot to follow up)

  • Onboarding = “let me just tweak this email one more time”

  • Delivery involves way too many browser tabs

  • Offboarding? Let’s not talk about offboarding.

After:

  • A client journey that’s mapped, documented, and totally repeatable

  • Workflow strategy that feels like you—calm, clear, and creatively aligned

  • Systems you’ll actually use on a Thursday afternoon when you’re over it

You’re busy running a business. Let’s make it easier.

“Jacki brings a one-of-a-kind combination of systems thinking, strategy, wisdom and heart to all she does.”

Cara Jones, a white woman with long dark brown hair, is smiling at the camera

Cara Jones

Pick your path. Build your system. Keep your sanity.

You’ve got limited time and energy. This section breaks down the process in real talk—so you can make an aligned decision, fast.

You choose the modules. We build the strategy.

Every offer includes:
✔️ Pre-call reflection
✔️ 60-minute strategy session
✔️ Custom PDF Blueprint
✔️ Clear steps tailored to your tools + energy

Attract with Alignment

Best for you if your inquiry form is chaos and you’re not sure who’s coming in—or what to do next.

✅ Inquiry workflows
✅ Screening questions
✅ Follow-up system

Onboard with Ease

Best for you if onboarding lives in your head, your inbox, and six reminders that don’t always fire.

✅ What to collect and when
✅ Timeline clarity
✅ Tools for intake + communication
✅ Client prep with zero overwhelm

Deliver with Flow

Best for you if you’re micromanaging projects, repeating tasks, or relying on memory to move things forward.

✅ Project rhythm + check-ins
✅ Client updates that keep them informed—without overwhelming them with info
✅ Scope clarity

Offboard with Impact

Best for you if your wrap-up is rushed (or skipped), and testimonials only happen when you remember to ask.

✅ A graceful close-out workflow
✅ Feedback + testimonial requests
✅ Thank-you emails that don’t feel weird
✅ Future offers without pressure

Build the whole thing. Save some cash. And a lot of future energy.

Your energy is precious. That’s why bundling matters. This option lets you build the whole journey with ease—and skip the back-and-forth.

Solo Strategy
Any 1 module
$350
Perfect if you’re just starting and want to fix one piece of the journey without overwhelm.
Dynamic Duo
Any 2 modules
$650 (save $50)
Great for cleaning up the messy middle—onboarding + delivery—without doing it all at once.
Flow Trio
Any 3 modules
$950 (save $100)
Ideal if your process works... kind of. You’re ready to streamline most of it for less mental load.
Whole Journey
All 4 modules + 2 weeks Voxer support
$1,400 (save $150)
For the visionary ready to align everything—from inquiry to offboarding—with how you actually work.

Clients feel it when every step flows. Investing in a bundle helps you build that flow—while keeping your energy intact.

And yes, payment plans exist.

This isn’t a system you squeeze into. It’s one built around you.

You’re not doing it wrong. You’re doing it your way.

Lead to Love is powered by strategy that honors how you naturally operate. We bring in tools like Human Design and Enneagram to better understand how you decide, work, and lead—and then we build systems that support that.

No pressure. No presets. Just you, finally supported by the systems you deserve.

Less second-guessing. More flow. A lighter brain.

You don’t need another ‘should.’ You need real clarity and smoother days. Here’s what actually shifts when your systems start working for you.

When your client journey runs smoother, so do you.

  • You know what to send (and when)

  • You take time off without spiraling

  • You lead with clarity, not guesswork

Your brain feels… lighter

This isn’t about being perfect.
It’s about not being stressed out by simple stuff anymore.

“My business is mostly referral-based, and I felt like I wasn’t taking great care of my people. Now, I have a system that makes sure I do.”

Bridget Baker, a white woman, is wearing large black glasses and has a shaved head

Bridget Baker

You’ve done enough duct-taping. Let’s build what lasts.

You don’t need to be more organized.
You just need a system that fits.

Apply for Lead to Love and finally feel like you're running your business—instead of your business running you.

Still not sure?

You’re not alone. Most people don’t know what’s “off.”
They just know they’re tired of chasing emails, tweaking templates, and Googling “what should happen next?”

That’s what I’m here for.
You’re not late. You’re just ready.

 FAQs

  • Nope. These are personalized strategy sessions with actionable blueprints, not a DIY course or template library.

  • Nope. We’ll base recommendations on what works for you. I’ll suggest options, not dictate them.

  • I don’t do tech setup or systems builds—but I’ll recommend trusted resources, tools, or collaborators to help with that part if needed.

  • Each module runs about 4 weeks from intake to final delivery. The strategy call happens in Week 3.

  • You can split the investment into up to 6 month.

  • Before we meet, you’ll complete a detailed intake form that walks you through your current systems, preferences, and patterns. Most clients spend about 2–3 hours on it across a few sittings—it’s designed to be thoughtful, not rushed.

    This part helps me understand how you think, how you like to work, and where things are getting tangled—so we can make the most of our time together.

    After your strategy session, I’ll deliver a custom-written blueprint with clear steps you can implement at your own pace. You don’t need to have all the answers—you just need to be open to exploring what could work better.

  • Quick Boost is one Voxer-based hour focused on a single issue. Modules include a 60-minute Zoom call, a full blueprint, and deeper strategy.

  • Yes—if you book within 30 days, the $225 applies toward any module.

  • Absolutely. While I specialize in working with creative service providers, the client journey strategy applies across many industries.

  • Due to the nature of the work and my time commitment, refunds aren’t available once we begin our work together.

Availability

I take 1–2 new clients per month, and spots are scheduled on a first-come, first-served basis. If you’re curious but not ready to book, reach out—I’m happy to talk timing.

You’re Not Behind—You’re Ready.

You're not here because you failed.
You're here because you're evolving.
You're choosing support that works with the way you work.

And you don’t need to overhaul everything.
You just need a clear plan for your next best step.